So what goes into creating SEO Smart pages? It all starts with an content audit. By evaluating the overall health of a domain and reviewing the most popular pages, we are able to focus on what Google sees as your website digital assets. This gives us a baseline of your strengths and weaknesses to create an SEO strategy. From there, the tasks ahead may include the following:

• A formal keyword ranking report and search volume research 
  
• A competitive analysis to uncover new, hidden keyword gems 
  
• Improving the metadata title and descriptions
  
• Addressing the H1 and H2 titles
  
• Reviewing the alt tags, schema markup code and rel canonical
  
• Measuring the page keyword density and proximity - Google crawls pages from the top down
  
• Writing new, compelling content that is both remarkable and shareable
  
• Creating interlinks to blend related content 
  
• From there, more advanced white-hat techniques can be employed
  

Search engine optimization experts will tell you there is no way to predict Google’s rank brain algorithm or judge whether Google will index pages simply by implementing the SEO totems that make for effective rankings. We say look at the data. If the essential SEO strategies and tactics we employ, you can rank on page # 1 in Google. 

SEO is alive and well, and helping B2B clients increase leads and conversions based on organic results is an amazing phenomena to witness once it begins to happen. Creating new content (and editing older content) using our SEO Smart-Page methodology will ensure your site is not only increasing in rankings and driving more web visits, but it will also help establish your company’s brand as a thought leader in your space.